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Service Partners & Affiliates
Our service partners provide Web marketing
professionals with valuable Internet marketing services,
extending the capabilities of your staff. If you are a Web
marketing practitioner who prefers to "do it yourself,"
check out our recommendations for the most useful
Web marketing software
and tools.
While the
directories of Web marketing resources on this site provide links to large number
of product and service vendors serving online marketers, the
service providers on this page are, in our view, the best at what
they do. This is based on either extensive competitive
research, the quality of their people, or both.
Marketing and
Operations Consulting
Kelly Allan Associates
Contact Information
(614) 271-1646
Columbus, OH
Emphasizing company-wide improvement in results, Kelly Allan
Associates focuses on the areas of sales & marketing
productivity and operations process efficiency using
Six-Sigma and other tools. The company
works with businesses of all sizes and in industry sectors
as diverse as software, manufacturing,
health care, mortgages, government and insurance. They also assist
U.S. companies interested in doing business in China.
Technology Marketing Agency
KC
Associates
Contact Information
(763) 449-0444
As their Web site notes, KC Associates is not a
general-purpose marketing agency. They work only with B2B
IT-related companies to develop and execute sophisticated
go-to-market plans. KC Associates is a "virtual
organization" made up of senior IT marketing professionals
with complementary skills and experiences. With virtually no
overhead, they deliver better results for less money than
traditional ad agencies, and have no junior personnel.
PR, Podcasting, and
Event Marketing
Provident Partners
Contact Information
(651) 695-0174
Founder and principal Albert Maruggi has one the greatest
marketing minds I've ever encountered. His Minnesota-based
agency is particularly brilliant with regard to PR, events,
integrated marketing and podcasting. For more information,
check out his
Web site or
Marketing Edge blog.
Resources and Benchmark
Research For Professional Service Firms
RainToday
Contact Information
(508) 405-0438

RainToday.com is the premier online source of insight,
advice, and tools for growing a service business.
RainToday.com features the most up-to-date resources
including articles by industry experts, how-to guides and
tools, webinars and events, a free weekly newsletter,
Rainmaker Report, and sales and marketing research reports
in
the
RainToday Store such as:
How Clients Buy: The Benchmark Report On Professional
Services Marketing And Selling From The Client Perspective
The Business Impact Of Writing A Book: Data, Analysis, And
Lessons From Professional Service Providers Who Have Done It
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Web Hosting
StartLogic
Contact Information
Like many other Web hosting providers,
StartLogic (the host used by WebMarketCentral)
offers a variety of feature-rich and economical
hosting plans. What set them apart for us,
however, was the responsiveness of their
customer support group.
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Email Marketing
VerticalResponse
Contact Information
VerticalResponse is an easy-to-use web-based
tool that helps you build a loyal customer base
through email newsletters and printed postcards.
The service provides a large selection of
professionally-designed, prebuilt HTML email
templates; detailed reporting on opens and
clicks; list management and segmentation; form
creation; white-listing and CAN-SPAM compliance;
and integration to Salesforce.com.
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Online
Advertising Network
ExpoActive
Contact Information
ExpoActive is an online advertising company that
allows all types of businesses to easily and
efficiently promote their products or services.
The goal of ExpoActive is to provide a high
return on investment for our customers by
implementing logical and effective mechanisms
for ad distribution. Companies that utilize
ExpoActive are able to streamline their online
advertising efforts by placing their ads on
quality relevant websites.
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