Service Partners & Affiliates

Our service partners provide Web marketing professionals with valuable Internet marketing services, extending the capabilities of your staff. If you are a Web marketing practitioner who prefers to "do it yourself," check out our recommendations for the most useful Web marketing software and tools.

While the directories of Web marketing resources on this site provide links to large number of product and service vendors serving online marketers, the service providers on this page are, in our view, the best at what they do. This is based on either extensive competitive research, the quality of their people, or both.

Marketing and Operations Consulting

Kelly Allan Associates
Contact Information
(614) 271-1646
Columbus, OH
Emphasizing company-wide improvement in results, Kelly Allan Associates focuses on the areas of sales & marketing productivity and operations process efficiency using Six-Sigma and other tools. The company works with businesses of all sizes and in industry sectors as diverse as software, manufacturing, health care, mortgages, government and insurance. They also assist U.S. companies interested in doing business in China.

Technology Marketing Agency

KC Associates
Contact Information
(763) 449-0444
As their Web site notes, KC Associates is not a general-purpose marketing agency. They work only with B2B IT-related companies to develop and execute sophisticated go-to-market plans. KC Associates is a "virtual organization" made up of senior IT marketing professionals with complementary skills and experiences. With virtually no overhead, they deliver better results for less money than traditional ad agencies, and have no junior personnel.

PR, Podcasting, and Event Marketing

Provident Partners
Contact Information
(651) 695-0174
Founder and principal Albert Maruggi has one the greatest marketing minds I've ever encountered. His Minnesota-based agency is particularly brilliant with regard to PR, events, integrated marketing and podcasting. For more information, check out his Web site or Marketing Edge blog.

Resources and Benchmark Research For Professional Service Firms

RainToday
Contact Information
(508) 405-0438
RainToday.com is the premier online source of insight, advice, and tools for growing a service business. RainToday.com features the most up-to-date resources including articles by industry experts, how-to guides and tools, webinars and events, a free weekly newsletter, Rainmaker Report, and sales and marketing research reports in
the RainToday Store such as:

How Clients Buy: The Benchmark Report On Professional Services Marketing And Selling From The Client Perspective

The Business Impact Of Writing A Book: Data, Analysis, And Lessons From Professional Service Providers Who Have Done It

Web Hosting StartLogic Contact Information Like many other Web hosting providers, StartLogic (the host used by WebMarketCentral) offers a variety of feature-rich and economical hosting plans. What set them apart for us, however, was the responsiveness of their customer support group.
Email Marketing VerticalResponse Contact Information VerticalResponse is an easy-to-use web-based tool that helps you build a loyal customer base through email newsletters and printed postcards. The service provides a large selection of professionally-designed, prebuilt HTML email templates; detailed reporting on opens and clicks; list management and segmentation; form creation; white-listing and CAN-SPAM compliance; and integration to Salesforce.com.
Online Advertising Network ExpoActive Contact Information ExpoActive is an online advertising company that allows all types of businesses to easily and efficiently promote their products or services. The goal of ExpoActive is to provide a high return on investment for our customers by implementing logical and effective mechanisms for ad distribution. Companies that utilize ExpoActive are able to streamline their online advertising efforts by placing their ads on quality relevant websites.